Day 6 of 2020’s Golf Product Buzzwords; The Balls Edition
Continuing with the theme of the “Day 5” post regarding golf ball product and technology names we may see in
Read moreContinuing with the theme of the “Day 5” post regarding golf ball product and technology names we may see in
Read moreThe first 4 days of the “2020’s Golf Product Buzzwords” have been directed to product and technology names associated with
Read moreGolfers have come to expect that each new driver must include at least 3 “named” technologies, and I use “technologies”
Read moreCan a product name turn off potential consumers? Absolutely. Just like when you meet a person that can’t stop patting
Read moreThe name of a new sports equipment product can make or break it. Those that have tried to name 5+
Read moreSince we are coming to the end of 2019 it’s the time of year that die-hard golfers start turning their
Read moreYesterday Evnroll Putters, LLC filed a patent infringement complaint alleging that Karsten Manufacturing Corporation, d/b/a PING, is infringing USPN 9,943,735.
Read moreThe timing of this lawsuit may raise some eyebrows. On Tuesday, True Spec Golf LLC and Club-Conex LLC filed a
Read moreWill the Major Golf OEM’s Enter the Non-Conforming Equipment Market? Patents applications directed to clearly non-conforming golf equipment are not
Read moreI kid… design patents aren’t about “innovations,” but rather simply new and unique ornamental product designs / features. Check out
Read moreOver the years I have learned that every app developer who creates a totally new app from scratch feels it
Read moreAre you ready for a wristband wearable that learns to distinguish your practice swings from your impact swings? Almost sounds
Read moreMost golf apps are a dime a dozen; you use them religiously for about a month and then they are
Read moreWell, it appears that we will be subjected to more “Kings of” advertising in 2019. Take a guess as to
Read moreRemember back in 2009-2011 when most of the major golf equipment manufacturers first launched adjustable drivers allowing us to fine
Read moreCheck out this iron design disclosed in a patent that issued earlier this month. The patent explains: The technologies described
Read moreIn the golf industry the term “variable thickness” generally relates to the thickness of the face of a golf club,
Read moreTake a guess as to the company intending to use the BULLY name in association with golf clubs. Click HERE
Read moreNo stranger to patent infringement litigation, this week Dogleg Right Corporation sued SIK Sports (dba SIK Golf) alleging infringement of
Read moreDay 8 of this series brings with it my favorite name so far. Take a guess as to the company
Read moreAn interesting golf club head design patent issued this week. Check out the girth, offset, and sole protrusion of this
Read moreToday is the final day of the series highlighting 2019’s golf product buzzwords. Go ahead, it’s OK to shed a
Read moreToday’s entry in the field of 2019 golf product names is a bit of a throwback name, which means that
Read moreToday’s entry in the field of 2019 golf product names is “BIRD OF PREY.” Which of the club makers do
Read moreHow do you come up with a great product name? You know, one that intrigues the consumer, yet also implants
Read moreThe name of a product can make or break it. Those that have tried to name 5+ new products have
Read moreSince we are half way through 2018, it is the time of year that die-hard golfers start turning their attention
Read moreSince we are half way through 2018, it is the time of year that die-hard golfers start turning their attention
Read moreWe all know the guy. He joins your group on the first tee, dressed like he is on the Tour,
Read moreRemember a few years ago when Callaway first introduced their “Truvis Technology?” Majority of golfers thought it was gimmicky and
Read moreI am back! Hard to believe it is already that time of year; specifically the time of year that I
Read moreIn March I reported that Costco sues Acushnet regarding the popular Kirkland Signature golf ball. As you may recall, the
Read moreLike most, I assumed Slick Golf was just a bad name that was in the running and was abandoned once
Read moreA few weeks ago a design patent issued covering a new iron design, and I sat on it because I
Read moreAny guess as to what segment of the golf equipment industry has annual sales of over $1.79 billion (at least
Read moreWell, it finally happened – Costco has sued Acushnet. Yes, you read that correctly; Costco sued Acushnet. Costco is seeking
Read moreTake a guess, which big club manufacturer intends to include Trap Door Construction technology into their clubs, and what could
Read moreHave you been itching for a driver with a small face and an unusual shape? If not, I suspect you
Read moreI recently came across an invention titled “golf club head having a device for resisting expansion between opposing walls during
Read moreHave access to obscure Japanese golf clubs? If so, I would appreciate your assistance in getting my hands on a
Read moreThis week a design patent issued that may give golfers a glimpse of “technologies” in upcoming PXG products. Check it
Read moreAfter a brief hiatus, I am back and ready to ruin the day of marketing departments across Carlsbad! I kid,
Read moreIf a 3 piece ball is good, and a 5 piece ball is better, one can only imagine how good
Read moreBoy did I miss an opportunity for an April fools’ day post because you won’t believe this (and golf purists
Read moreIn the past few years Callaway / Odyssey has started to move away from their reliance on the 2-ball design
Read moreSeveral golf gear head media outlets fueled speculation about a potential PXG golf ball back in December when a photo
Read moreAs if Parsons Xtreme Golf (PXG) isn’t getting enough press this week, check out a new driver design and a
Read moreYesterday Triple Tee Golf teed off a new patent infringement lawsuit against Callaway Golf, continuing its quest to monetize US
Read moreHopefully you visit the blog enough to know that there have been problems lately. To cut to the chase, the
Read moreCould this design be a next generation OptiForce driver, or is it simply a dream that will never leave R&D?…. True golf geeks know that spoilers, fins, and wings are nothing new (just check out these posts, exhibit a, exhibit b, and exhibit c). The drawings come from USPN 8,753,224, which was recently awarded to Callaway Golf after a pendency of only 16.5 months (kudos to the patent office). The patent describes the invention as….
Read moreIt was only a matter of time before the increasing popularity of electronic swing training devices resulted in patent litigation. There is no doubt that these are fun little gadgets, but whether they will help you improve your game is still up for debate….. The first swing trainer patent infringement Complaint was filed a few weeks ago by iTrainer Golf Ltd., accusing Swingbyte, Inc. of patent infringement….
Read moreIt was only a matter of time before the increasing popularity of electronic swing training devices resulted in patent litigation. There is no doubt that these are fun little gadgets, but whether they will help you improve your game is still up for debate….. The first swing trainer patent infringement Complaint was filed a few weeks ago by iTrainer Golf Ltd., accusing Swingbyte, Inc. of patent infringement….
Read moreDrum roll please. The next PING fairway wood is …. (probably). Yes sir, check out those crown turbulators! THIS prior post explains the PING turbulators. I must admit, I never thought they would do it; but then again I never thought they would produce a driver with a racing stripe. However, I would bet that, like the i25’s racing stripe, the crown turbulators will be real low-key and blend right into the overall design so they are hardly noticeable (if that is possible). Crown turbulators on what is likely the G30 fairway wood suggests that the associated driver is likely to also have crown turbulators. This is getting interesting!
Read moreThe inventor of this club head clearly falls into the “more is always better” camp. Think you could hit this club?….
Read moreIf so, this head cover is for you (and may perfectly compliment your vehicle’s TruckNutz)!….
Read moreTwo years ago I posted about an articulated hosel design by Callaway Golf. It was rather crude and I commented that a worm gear has no place on a golf club. This week a patent (USPN 8,708,836) issued that revealed a more refined articulated hosel design. What do you think?… All I have to say is wow! Could such a joint withstand repeated impacts?
Read moreAs I have often said, the major club companies tend to only file design patent applications on products that have secured a spot in their product line-up. Check out this design from a recent Acushnet design patent. Notice there is no sole-entry shaft sleeve adjustability port; and is that a rotating triangle? Pretty radical for Titleist! Do you think we will ever see this on store shelves?…
Read moreEarlier this month a Callaway Golf patent issued directed to the Bertha driver. Sure, it contained all the usual drawings that we would expect of the product that is on the market, but is also contained some interesting alternative designs. Place your bets, is this a design reject or possibly a future version of the Bertha?….
Read moreLast week a patent application caught my eye because it listed the Golf Channel’s Matt Ginella as an inventor. Yes sir, Matty G played a part in the invention titled “Determination of Custom Information Based on Golfer Performance Data.” What’s next, a training aid designed by Damon Hack, a line of cotton tank tops designed by Gary Williams, or maybe a vegan cookbook authored by Charlie Rymer?….
Read moreCheck out this beauty!….
Read moreA recently published patent application discloses a pretty interesting fitting concept, plus I just love the image of the golfing robot. The patent application published this month as US Pub. No. 20140074425 titled “System for Remotely Swinging a Golf Club,” which describes the invention as…. Interesting idea, but boy a purchaser would have to put a lot of faith in other people. Although, it is fun to imagine a line of 10 robots, each outfitted with a different driver; you take one swing, all 10 robots mimic your swing and hit a ball, and then you instantly get feedback on all 10 shots. Perhaps some day.
Read moreNo one would dispute that Phil can pimp a product, and the iron design found in a Callaway patent that issued today is just odd enough that he would probably love to tell the world about it. Check out this iron design…. In what seems to be a recent trend with Callaway, the associated application was filed with a nonpublication request meaning that Callaway wanted to keep this under wraps (away from the eyes of competitors or pesky golf blogs). The patent describes the invention as…. At this point can anyone pull off a low & forward CG location story without it appearing as a “me too” play?
Read moreNo one would dispute that Phil can pimp a product, and the iron design found in a Callaway patent that issued today is just odd enough that he would probably love to tell the world about it. Check out this iron design…. In what seems to be a recent trend with Callaway, the associated application was filed with a nonpublication request meaning that Callaway wanted to keep this under wraps (away from the eyes of competitors or pesky golf blogs). The patent describes the invention as…. At this point can anyone pull off a low & forward CG location story without it appearing as a “me too” play?
Read moreAs I stated in a post back in April regarding some Nike Covert variations, golf equipment companies come up with a lot of club head designs in the process of developing one commercial product, majority of which golfers never get to see. Fortunately their patent applications often reveal some of the hidden gems that for one reason or another did not survive the process, or may be a glimpse of a future generation product. Check out these potential Covert driver designs!…. Will we ever see these designs in a commercial product? My guess – not anytime soon; too radical….
Read moreWhat would Titleist’s core market of “purists” think of this design?…. Place your bets; will this design ever become an actual Titleist product? My prediction; not a chance!….
Read moreWhat do you think: safe effective training aid or merely a maker of a raw ring around your neck?…. Birdie or bogey? I would try it….
Read moreLet me start by saying that I am a pretty frugal guy, but golf equipment is my weakness. I am always searching for that product that somehow allows me to show up 5 minutes before my tee time and shoot in the 70’s despite no warm up or practice since my last round. Needless to say I am still searching for that magical club. My annual equipment purchases generally include at least one set of irons (three this year), multiple hybrids, and at least one putter (generally more). Surprisingly I am rather loyal to my driver and fairway wood. Therefore I decided to share with you my single best purchases and my single worst purchase of 2013….
Read moreBut you need to also have thick skin because there may be some laughter at your expense. Check out this helmet design!….
Read moreA PING design patent issued today that may give us a first look at a new PING hybrid. Check it out….
Read moreNo, not a swing training device; it appears that Nike Golf has been working on a golf club head with a contoured backstop. Backstops to control the maximum face deflection are nothing new, but they are generally flat and a fixed distance behind the face. See what you think of what the Nike engineers have disclosed in a patent application that recently published as US Pub. No. 20130331202 titled “Golf Clubs and Golf Club Head Structures Having Contoured Backstop,” which describes the invention as…. Place you bets; will this ever make it into an actual product? How much extra would you pay for the customization aspect?
Read morePerhaps Nike Golf is betting on it! One of their patent applications recently published as US Pub. No. 20130324323 titled “Golf Ball Having A Cover Layer With Two Different Hardness Values.” Yes, a cover with 2 different hardness values!…. Would you play such a ball?
Read moreWell, if you read my post yesterday then you already know the answer. Yesterday’s post titled “Introducing the Gravity Core by Cobra Golf” suggested that vertical center of gravity adjustability was indeed an innovation back in 1922, but not in 2013! Why do I say this? Because vertical CG adjustability seems to be a hot topic this week, and the truth is that it rubs me the wrong way when any golf company goes too far in patting themselves on the back and suggesting they were the first to do something. After all, golfers have been tinkering with clubs since the first smother hook. As I mentioned yesterday, the word “innovation” is thrown around way too loosely in the golf industry. There is no doubt that there are lots of elegant solutions found in today’s club designs, and there is no doubt that these elegant solutions required a lot of creativity and engineering hours, but are they really “innovations” or just a unique implementation of an older innovation? You decide. Elegant solution or innovation? Check out these designs!….
Read moreYep, that’s right, Cobra Golf, not Callaway Golf. Why am I posting this? Dumb luck. A Cobra Golf patent application published today while I was working on another post regarding vertical center of gravity adjustment systems in light of this week’s launch of the Big Bertha. Let’s be honest, the word “innovation” is thrown around way too loosely in the golf industry. In fact, if you work in the golf industry and ever catch yourself starting to say “this is the first club to…,” or “our new innovation…”, then you should really demote yourself because eventually someone will call you out. Plus it makes you sound like you are on an infomercial and kills your credibility! After all, golfers have been tinkering with clubs since the first worm-burner. Sure, there are lots of elegant solutions found in today’s club designs, and there is no doubt they required a lot of creativity and engineering hours, but there are very few real innovations. Later this week I will illustrate that vertical center of gravity adjustability was indeed an innovation back in 1922, not 2013!….
Read moreMost golf geeks are well aware of last week’s media schmooze fest put on by Nike Golf (if not, read about it here and here). Apparently my invitation got lost in the mail; probably smart given my distrust of anything associated with over the top marketing. I prefer facts, technical data, and generally boring “spin-free” information; you know, like the information found in patent applications. Most of the lucky invitees seemed to be most impressed with their 2014 RZN golf balls with Speedlock Core Technology. I have to admit, the pictures are pretty intriguing. Recently a Nike Golf patent application published as US Pub. No. 20130288825 titled “Golf Ball Core Having Radial Appendages,” which describes the invention as…. The application appears to be the first of many directed to the Speedlock Core Technology concept….
Read moreI wouldn’t bet on it because these “backstryke” driver designs could take down any golf company. Check out these beauties!…. The drawings come from a patent that issued today as USPN 8,585,510 titled “Golf Club Head With Improved Aerodynamic Characteristics.” The associated application was filed with a nonpublication request meaning that Callaway wanted to keep this under wraps (perhaps in fear of a shareholder revolt…. I kid). The patent describes the invention as…. Interesting stuff but could these designs ever really find their way into an actual product line?…
Read moreCheck out the designs disclosed in a Cobra Golf patent application that published this week…. Sure, I could see them incorporating phospholuminescent or glow-in-the-dark pigment, heck it might even be pretty cool, but “LEDs or other illumination elements within or around window” – give me a break. Prove me wrong and I will buy one!….
Read moreRumors are circulating that G-Mac has been testing this golf ball design and is going to put it in play in early 2014. OK, I haven’t actually heard any of these rumors, but they might be out there (and it makes this post a little more interesting). Check out the latest bizarre golf ball dimple design patent that was issued to SRI this week!…
Read moreWell, it probably won’t find a home in any golf equipment museum, but the invention is interesting nonetheless. The ground breaking invention at hand is found in a patent application that recently published as US Pub. No. 20130276211 titled….
Read moreIt is hard to believe that it has been 20 months since I reported on a ridged score line patent awarded to Bridgestone Golf. This week an interesting variation of the ridged score line concept was disclosed in a patent application that published as US Pub. No. 20130281226, which….
Read moreThat club is so ugly that it is cute; just what every manufacturer wants to hear. Actually, when confronted by a jaw-dropping ugly golf club I am more likely to think “there must be something to that club because no one would make something look like that if it didn’t perform, let me give it a try.” Soak in the beauty of these designs…. What do you think, would it work?….
Read moreLimited information can be found on the popular golf forums regarding PING’s upcoming I25 driver (here), fortunately a design patent that issued today provides us with a better perspective of the overall shape and design of the club head. Check it out…. Looks like the new driver will be adjustable and include a swing weight port. Baby steps that PING loyalists will love….
Read moreEarlier this summer a post titled “Adjustable Bounce; Who Did it Better” pitted Acushnet against Bridgestone in a death match concerning the best adjustable bounce wedge (perhaps slightly overly dramatic). Today we tackle a different issue, perhaps a sensitive issue for some (not me, of course), regarding men and their desire to have things appear larger than they actually are. Come on; I am talking about grooves and today the competitors are Cobra Golf and Karsten (aka PING)…. So, who did it better?…. Now I am off to purchase a muscle suit to wear during my round tomorrow because I am sure it will make me hit the ball further (and with improved accuracy)!
Read moreCue the cheesy game show music. Can you guess the golf company that was awarded a design patent this week for the following wedge design?…. I will give you a hint, the…. Now the million dollar question, is it an upcoming product or simply a design that never made it out of R&D? I suspect the later since the patent application was filed back in October 2012, but either way it is different enough from past products that there must be a good story behind it….
Read moreThis week the company associated with the popular SuperStroke grips, namely Technique Golf, L.L.C., filed a trademark application seeking registration of a trademark that consists of the shape of a golf club grip. The application includes the following drawing of the grip shape that they are trying to register…. Other grip manufacturers should take notice. Unfortunately for Technique Golf, my gut tells me that they have roughly a zero percent chance of registering this product design as a trademark via this application….
Read moreA patent application recently published that lists a major champion as one of the inventors. Take a guess who invented this “golf putting training device and method.”…. I will go out on a limb and say that this invention would probably improve any golfer’s handicap. Reading between the lines, the inventors clearly believe that a golfer should be focused a few inches in front of the golf ball while putting. So, who is the inventor? Drum roll please….
Read moreI wonder if it is just a matter of time before each pro golfer has their own custom dimple pattern and/or profile; similar to how they all have their preferred wedge grinds. Why am I thinking about such nonsense? Simple, because a Nike patent application that published this week leads me to believe that the concept may not be outside the realm of possibility….. Not exactly the artistic personal touch of grinding a player’s wedge, but pretty darn cool. I wonder how long each ball would take, not to mention the final cost of a ball with laser cut dimples….
Read moreThe simple fact is that it is easy for a golfer to tweak the settings on a modern adjustable golf club, yet 90%+ of golfers will never change a setting. What does that tell us about the likely market for golf balls that have to be tweaked/assembled by a golfer in order to use the product?…. Can you imagine spending the time to assemble this golf ball puzzle and then lose it on your first shot? I would go nuts. I think the more accurate representation of a golfer assembling their custom golf ball is something like this…. Crazy stuff! It may be time for someone to shorten the leash on the crew in golf ball R&D….
Read moreYou saw it here first!…. Um, 3-putt machine! I am not convinced that my scores would improve by playing archery golf!
Read moreDrum roll please. The next PING driver is …. (probably)…. Now, the million dollar question: is that some type of adjustable, or interchangeable, sole plate?….
Read moreWhen it comes to really outside-the-box golf inventions, bordering on wacky, Nike Golf is the leader in the field. While some may argue that such a distinction is not a compliment, I think that it is and demonstrates that they are not tied down by conventional thinking. Now with that said, it sure would be nice if they brought one of their really odd designs to a commercial product instead of just dreaming and filing patent applications! The latest unique golf ball invention is disclosed in a patent application that published recently as US Pub. No. 20130165270 titled “Golf Ball With Material-Filled Grooves,” which describes the invention as….. Come on, if Nike would bring a ball like this to the market I promise to purchase at least 10 dozen, and I suspect there are millions of golfers like me willing to try something a little unconventional….
Read moreCheck out the golf glasses disclosed in a patent application that recently published as US Pub. No. 20130150173 titled “Golf Training Glasses and Method of Use Thereof.”…. What do you think, any chance these would help your game?
Read moreForget about Google Glass! Golfers need to dream of Nike’s Golf Glass. A recent Nike patent application published as…. Wicked cool! How many years before this is reality?….
Read moreWell, it just makes sense. As I stated in a prior post, everything I read in their patent applications about hydrophobic and hydrophilic coatings seems like such a good idea (albeit one that sounds much easier to say than do) that I am left wondering whether it has been done before. As you may recall, back in 2010 I posted about one of their patent applications directed to a golf club having hydrophobic and hydrophilic portions. Then, in 2011 I posted about a patent application directed to a golf ball with a hydrophilic coating such that when the ball gets wet the dimples become shallower and the coating becomes softer. This week the love affair with hydrophilic and hydrophobic coatings continued as a patent application published as….
Read moreThis week Acushnet had a patent application published directed to a “reversible sole” iron design that allows a golfer to adjust a club head’s bounce. This is not a new concept, as evidenced by these prior posts about similar attempts by Bridgestone Golf and Nike Golf. So, who did it best? There is no question in my mind….
Read moreSome golfers are meticulous about the elevation of their golf ball on a tee. Personally I love watching these golfers when they arrive at a tee box that is just a little bit uneven. Are you “that guy?” You know, the one that gets to the tee box and tees up on the far right edge, takes a practice swing, decides that the ball is too low, raises the tee, then tries to tilt the tee slightly forward to gain that extra six inches on the drive, the ball falls off the tee, tees up again, takes another practice swing, and then decides that the tee box is not level on the right side, or too spongy, and proceeds to repeat the process on the left side of the tee box. Don’t be ashamed; scratch that, you should be ashamed, however you are not alone…
Read moreA design patent issued last month to Cobra Golf suggesting they may launch a line of putters. I suspect a lot of golfers would welcome more players in the putter market; I just hope the initial product line has a little more sizzle than this design. Check it out…. Yawn; a pass for me unless it was wittled by Ian Poulter and finished by Rickie Fowler….
Read moreYou know who you are. The guy at the club that has an index of 5, doesn’t post any scores over 85 although 75% of their scores are over 85, plays to an index of 20+, is always “working through” a swing change, and insists that he needs a forged iron because he likes to “work” the ball and can feel the difference in a cast head, or even the feel of a grain-flow forged head versus a form-forged head versus a traditional forged head. As annoying as this vanity-handicapping, swing-coach obsessed, flat-bill wearing, collar-popping group of golfers is, the golf industry needs them. They are the cash cows of golf consumers. A recently published Acushnet patent application will have these players salivating, and for good reason, the invention sounds great (particularly for such highly skilled golfers). Unfortunately I suspect this may be one of those inventions that is a lot easier to explain on paper than it is to carry out in the factory…. Are you buying the statement “post manufacturing machining causes bad feel?” Not me, but it has the potential of being a pretty unique iron (if they can pull it off). Place your bets, will a co-forged Titleist iron make it to the market in the next 5 years?
Read moreToday Nike Golf had a rather interesting patent application publish as US Pub. No. 20130137533 titled “Golf Club Head Or Other Ball Striking Device Utilizing Energy Transfer.” It reminds me of a post from 3 years ago regarding a PING dynamically variable MOI driver. Check this out!…
Read moreTiming is everything! Check out this chipper…. The sad thing is that until recently there was probably a niche market for such a club.
Read moreTurbulator; we don’t need no stinking turbulator! Well, unless golfers believe that it will help them add a few yards to their drives. Check out the PING driver design found in a patent application that published last week…. While I wouldn’t even notice the turbulators, I wonder what PING purists would say.
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