Day 1 of 2019’s Golf Product Buzzwords

Since we are half way through 2018, it is the time of year that die-hard golfers start turning their attention to the next round of product launches. Along with new 2019 golf products come a whole new round of fresh product names and ridiculous “technology” names that golfers are going to be bombarded with in commercials, magazines, and on-line. Some are great, others – not so much. In my eyes it is pretty safe that one of 2019’s buzzwords is going to be “flash.”

Take a guess which of the big club manufacturer intends pushing the “flash” name.

Without revealing too much and giving away the answer, the “flash” family is going to include FLASH SPEED FACE, FLASH SPEED TECHNOLOGY, and FLASH VFT (yep, manufacturers can’t get away from using the word “speed”).

Click HERE for the answer.

This bit of insight brought to you by the trademark office and the following trademark applications:

 

Word Mark      FLASH VFT

Goods and Services     IC 028. US 022 023 038 050. G & S: Golf clubs

Word Mark      FLASH SPEED TECHNOLOGY

Goods and Services     IC 028. US 022 023 038 050. G & S: Golf clubs

Word Mark      FLASH SPEED FACE

Goods and Services     IC 028. US 022 023 038 050. G & S: Golf clubs

 

David Dawsey – A Golf Trademark Lawyer

 

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David Dawsey

David is an IP attorney with over 17 years of practice whose hobby is reading and writing about technology associated with his other hobbies (and you guessed it – one of those hobbies is golf). When playing well, he will buy 3 sets of irons a year; when playing poorly, he doesn’t buy squat to penalize the equipment makers for his poor play (it has to be somebody’s fault). During the day he helps clients protect their inventions and trademarks, guides them through IP clearance and strategy decisions, and undertakes product name development projects and training; while at night he reads patents and patent applications directed to golf technologies and equipment, and shares them with you. David is one of the few IP lawyers that is also a registered professional engineer! Feel free to send David a message here.

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