Think the USGA values the royalties associated with the US Open? Of course! The tournament and the all the associated branded products are a huge source of revenue. The USGA has federally registered 6 trademarks associated with the US Open for goods and services in 16 International Classes. Interestingly, the US Open mark is protected with respect to goods varying from boxer shorts to watches.

Check out this trademark portfolio.

1) U.S. OPEN
a) IC 006. G & S: metal money clips and metal key rings.
b) IC 009. G & S: prerecorded videotapes featuring golf.
c) IC 014. G & S: watches and medallions.
d) IC 016. G & S: color prints; lithographic prints; course guides, namely booklets featuring the information regarding the golf course; posters; playing cards.
e) IC 018. G & S: drawstring pouch for valuables; shoe bag for travel; all purpose sports bag; umbrellas; attache briefcase.
f) IC 021. G & S: beverage glassware and mugs.
g) IC 024. G & S: towels and cloth flags.
h) IC 025. G & S: men's, women's and children's clothing, namely sweatshirts, shirts, caps, sweaters, vests, golf shirts, mittens, boxer shorts, windshirts, jackets, hats, baby rompers.
i) IC 028. G & S: golf ball markers; golf accessory, namely divot repair tools; golf club head covers and golf bag tags.
j) IC 041. G & S: educational and entertainment services-namely, conducting a golf tournament

2) U.S. OPEN GOLF COLLECTION 
a) IC 025. G & S: clothing, namely, shirts, T-shirts, sweater vests, cardigan sweater vests, jackets, shorts, pants, caps, and hats.

3) U.S. OPEN CHAMPIONSHIP
a) IC 041. G & S: educational and entertainment services-namely, conducting a golf tournament

4) UNITED STATES OPEN 
a) IC 041 G & S: educational and entertainment services, namely, conducting a golf tournament.

5) OPEN 
a) IC 028. G & S: educational and entertainment services; namely, conducting a golf tournament.

6) UNITED STATES OPEN CHAMPIONSHIP
a) IC 041 G & S: educational and entertainment services, namely, conducting a golf tournament.

Congratulations USGA.

David Dawsey – The Golf Trademark Attorney