There is No Shortage of Brain Power in the Golf Industry!
Don’t ever question the amount of R&D brain power that goes into bringing the latest and greatest golf clubs and golf balls to your local pro shop.
Just check out recently issued USPN 7254492 titled “Method of Computing Energy Loss Generated in Viscoelastic Material and Method for Evaluating Energy Loss of Golf Ball by Using Method of Computing Energy Loss,” owned by SRI Sports Ltd (Srixon).
The patent describes the invention as:
A method of computing an energy loss generated in a viscoelastic material, including analyzing a dynamic behavior of a to-be-analyzed object composed of the viscoelastic material by a numerical analysis method; and computing the energy loss of the object momently when the object makes the dynamic behavior by a viscous component of the object. The energy loss computed by the energy loss computing method is visualized by a golf ball-hitting simulation to momently evaluate the energy loss generated in the golf ball.
Wow… that is a mouthful (and who uses the word “momently”?). Check out these figures from the patent.
Congratulations Srixon!
PS – did you know that according to the USGA website… a golf ball remains in contact with the club face for only about 450 microseconds (0.00045 s), much less time than it takes to blink your eye.