A Great Product Name for Cleveland Golf / Srixon; Can the Product Live Up to the Name?
Selecting a good product name is hard work. For every ten good names that the marketing guys come up with, one may survive a proper trademark clearance and protectability analysis.
In the past Cleveland Golf has not been known for creative and catchy product names, however that may be a thing of the past. Last week they filed a trademark application for the SMART|BOMB mark. Not bad, not bad at all!
The application is found HERE.
Place your bets; is it a new line of putters or drivers?
Dave Dawsey – A Golfing IP Lawyer
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