Following up on my recent POST regarding a few interesting Callaway trademark applications, what does PING have in store for their future product lines? Not surprisingly, PING is keeping the “G” and “i” product lines alive. Earlier this month they filed trademark applications seeking protection for the G15 mark and the i15 mark.
So, is the golf industry lacking in originality when developing new product names or is it simply a matter of capitalizing on a recognized brand? I believe that it is the later, especially given the frequency that new product lines are launched now days. That said, when does it stop? Will we be hitting the TaylorMade R1000, the Callaway FT-1000, the PING G1000, etc. in 20 years?
David Dawsey – The Golf Trademark Attorney
PS – check out other interesting golf trademark posts HERE