Truvis 2.0?

Remember a few years ago when Callaway first introduced their “Truvis Technology?” Majority of golfers thought it was gimmicky and would never have believed how many of those odd balls would be sold just a few years later. Heck, I am sure I would have bet that it wouldn’t last for one year.

Since golfers seem to embrace the unusual soccer ball pattern, what is next for the Truvis Technology? Well, a few design patents have issued over the past few weeks give us a look at a few options that Callaway is working on. Place your bets, will either of these designs make it to the market?




Dave Dawsey – The IP Golf Guy


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